by Joy L. Moeller, BS, RDH Many dental offices are involved in the treatment of sleep disorders, restricted frenums, orthodontics, cosmetic dentistry, oral facial pain and pediatric dentistry. New studies are now validating the collaboration of the treatment of myofunctional […]Read Article
by Randy Curran and Kyle Curran As a dentist treating Obstructive Sleep Apnea, is it in your best interest to contract and become in-network with medical insurance payors? This is a common question for providers across the full spectrum […]Read Article
by Rose Nierman, Founder & CEO, Nierman Practice Management Great news for dental practices! The average allowed amount that clients of Nierman Practice Management’s (NPM) medical billing service saw in 2019 for a custom-made oral appliance for OSA (Code […]Read Article
Are you ready? As we approach 2020 there are many things I’m excited about that will bring awareness to your dental sleep medicine practices across the US. New technology, public awareness and collaboration all will play a role in patients asking dentists about sleep breathing and optimal airway health. Again I ask, are you ready?Read Article
This is the third in a series of articles focused on effectively attracting sleep patients through digital branding and marketing.
In the previous two articles we discussed the importance of creating a brand identity for sleep that is independent of your general dental practice brand and generating supporting assets that position you as the recognized authority in your market.
The third step in implementing a successful direct-to-patient digital marketing strategy is proactively promoting your sleep practice online. In other words, letting potential sleep patients know that you exist and that you offer an excellent solution to their sleep breathing issues.
Editor’s intro: Rose Nierman wants to help clinicians avoid claim denials. Did you know that 90% of claim denials from medical insurance are preventable? She offers helpful advice on streamlining medical billing. by Rose Nierman, CEO, Nierman Practice Management Did you […]Read Article
by Glennine Varga, AAS, RDA, CTA What does the sleep culture feel like in your practice? Do patients immediately know how your office feels about sleep breathing and how you can help? The American Dental Association (ADA) has started to […]Read Article
by Gary Salman It seems that you can’t turn on the TV or visit your favorite news website without reading about how cyberattacks and ransomware are crippling businesses and healthcare entities across the United States. Unfortunately, dental practices are now […]Read Article